CLIF® BAR Adds Peppermint Stick to Limited Edition Seasonal Lineup
Will Also Donate 1 Percent of Net Sales to Winter Wildlands Alliance
EMERYVILLE, Calif., September 20, 2011 – CLIF BAR's wildly popular seasonal flavors are back with a sentimental addition. Peppermint Stick joins Spiced Pumpkin Pie and Iced Gingerbread in bringing a distinctive winter spirit to the best-selling energy bar.
The cool tingle of a classic Peppermint Stick rounds out the warm, fresh-baked taste of Spiced Pumpkin Pie and Iced Gingerbread, while still delivering CLIF's athlete-crafted blend of carbohydrates, protein and fiber for sustained energy. All three seasonal flavors are made with organic ingredients and available nationwide now while supplies last (SRP: $1.39).
In the spirit of the season, CLIF BAR will donate 1 percent of net sales from the holiday-inspired flavors to Winter Wildlands Alliance, the first and only national organization that works on behalf of skiers, snowboarders, snowshoers, winter hikers and other outdoor adventurers to address national issues that impact our winter wildlands.
“Like the first winter hike or that first morning run on fresh powder, the arrival of CLIF BAR’s seasonal flavors is something CLIF fans tell us they look forward to all year,” said Carly Lutz, CLIF BAR brand director. “It’s great knowing that we’re providing people with sound nutrition and sustained energy in nostalgic flavors, while contributing to protecting the places they play through our partnership with Winter Wildlands Alliance.”
The three limited-edition CLIF BARs join 16 year-round flavors, all made with organic, wholesome ingredients you can see and taste, such as fruit, nuts and oats. CLIF BARs also serve as a good source of protein and fiber, which help the body digest carbohydrates slowly to deliver sustained energy. What’s more, CLIF BARs don’t contain trans fats, hydrogenated oils, high fructose corn syrup and artificial flavors, sweeteners and preservatives.
CLIF BAR is the market’s best-selling energy bar in grocery and natural food stores, according to The Nielsen Company and SPINS.
New CLIF CRUNCH® and CLIF MOJO® Flavors Available Nationwide
Fruit, Nut, Chocolate and Coconut Flavors, Plus a Classic Campfire Favorite
EMERYVILLE, Calif., July 26, 2011 – CLIF CRUNCH® and CLIF MOJO® are expanding their snack bar lineups with new flavors that are now available at grocery, natural food and mass merchandise stores nationwide.
CLIF CRUNCH
CLIF CRUNCH, the crunchy granola bar made with organic ingredients, has introduced two new flavors, Blueberry Crisp and Chocolate Peanut Butter.
Blueberry Crisp delights your taste buds with bursts of blueberry in every bite. Chocolate Peanut Butter, combines two popular classic flavors, featuring a generous helping of peanut butter and chocolate chips along with a topping of peanut butter drizzle. The new CLIF CRUNCH flavors (SRP: $3.99 per 10-bar box) are available now.
CLIF MOJO
CLIF MOJO, a delicious trail mix bar made with 70 percent organic ingredients, has introduced three new flavors that deliver a mouthwatering array of chocolate, nuts and coconut for a crispy, crunchy texture in bars that taste both sweet and salty.
CLIF MOJO Chocolate Almond Coconut blends toasted coconut, chunks of indulgent chocolate and deliciously salty whole roasted almonds. CLIF MOJO White Chocolate Macadamia combines freshly roasted macadamia nuts with richly flavored soy white chocolate chips. Not to be outdone, CLIF MOJO Dipped S’Mores is a healthy take on a classic campfire favorite, featuring crunchy graham cookies, creamy soy white chocolate and organic chocolate chunks. The new CLIF MOJO flavors (SRP: $1.39) are also on shelves now.
CLIF BAR Announces Nationwide Availability of New Coconut Chocolate Chip Flavor
Best-selling Energy Bar Also Tweaks Two Classic Flavors – Apricot and Peanut Toffee Buzz
EMERYVILLE, Calif. – CLIF BAR, the best-selling energy bar, announces nationwide availability of a new flavor, Coconut Chocolate Chip, as well as new recipes for two popular flavors – Apricot and Peanut Toffee Buzz.
Coconut Chocolate Chip is loaded with toasted coconut and chocolate chips, crafting a delicious, decadent taste for the palate. The new Coconut Chocolate Chip flavor combination is unique to the energy bar category.
In addition, as part of Clif Bar & Company’s ongoing kitchen tradition, our foodies and athletes continuously search for the best ingredients to enhance taste and texture of our bars. Apricot now features 50 percent more apricots to give every bite a zesty apricot flavor. Peanut Toffee Buzz has even more peanut butter and more real toffee pieces to enrich the taste of every bar.
Coconut Chocolate Chip, Apricot and Peanut Toffee Buzz are available now at grocery, natural food and specialty retail stores nationwide. Every CLIF BAR (SRP: $1.39) is made with 70 percent organic ingredients and has an optimal blend of carbohydrates, protein and fiber for sustained energy.
About Clif Bar & Company
Clif Bar & Company is a leading maker of nutritious and organic foods and drinks, including CLIF® BAR energy bar, LUNA®, The Whole Nutrition Bar for Women®; and CLIF Kid®, Nourishing Kids in Motion®. Focused on sports nutrition and healthy snacks, the employee and family-owned company is committed to sustaining its people, brands, business, community and planet. For more information on Clif Bar & Company, please visit www.clifbar.com, check out our Facebook page at www.facebook.com/clifbar or follow us on Twitter at: www.twitter.com/clifbar.